background

Where are we today? 

In an environment which is in the middle of the impact of the digitalization we need to adapt our comfort zone fast, sometimes radical.
The impact is touching every area of life

todays business environment...

the big storm

Our business environment is like a big storm. It washes away everything which is not stable and gives space for new ideas and solutions to please consumer.

the market environment

Anything, everywhere, anytime.
Does it really satisfy the consumer?

trade channels

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    Yesterday, today and tomorrow !

    Preferred trade channels of consumer are not for granted

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    The channels who are winning today..we know.

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    But.... tomorrow?

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     Who will loose or win in the future? 

products/ services for consumer

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    Product/services are often exchangeable, overdistributed, not differenciated

    with no consistent strategy.

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    Consumer didn´t change,  they always wanted to have a great product/service.

great opportunities

Big changes create great opportunities. There is room and need  for new ideas. 
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